PING is an assistive technology that was born as an academic project at the Federal University of Paraíba.
As investors, we at Contra work together with inventors to transform this technology into a product, meeting the needs of users, developing the commercial strategy and attracting investments.
As product manager I led the strategic design stage that resulted in the product redesign, done in partnership with Spark Design & Innovation and presented the product at events such as TEDx and Interaction Latim America (an IXDA event).
Currently, I lead the project to finalize the product with investment funds raised through the federal program Centelha.